Consumer Goods

Resources

Webinars, white papers, blogs and news for consumer goods planning and commercial teams.

Resources

Practical Solutions for Real Business Problems

Webinar Recording

The Volume is Gone. Now What?

Watch our webinar for Consumer Goods leaders navigating flat or declining volumes. Explore practical strategies for restoring growth, sharpening commercial decisions, and aligning teams on one plan.

Watch Now

Webinar Recording

IBP isn't the Goal - One Number is

Watch our webinar exploring why true business alignment goes beyond traditional IBP - and how the One Number philosophy drives real commercial outcomes.

Watch Now

E-Book

Integrated Business Planning for Consumer Goods

Request our comprehensive guide to implementing IBP in consumer goods organisations. Practical frameworks, real-world case studies, and actionable steps.

Preview Chapter 1

Assessment

IBP Assessment

Take our 8-week diagnostic to reveal where value is created and destroyed across planning, pricing, and promotions in your commercial operations.

Start Assessment

Blogs

Insights, trends and thought leadership on UK market entry, technology and consumer goods.

Chess board with king and pawns illustrating the high-level commercial shift in consumer goods

Revenue Growth Management

The Volume Reckoning: Why Consumer Goods Leaders Need a New Growth Agenda

Price-led growth has reached its limits. Insights from our June 2026 webinar on execution, promo ROI, mix, pack architecture and practical AI in RGM.

29 June 20264 min readRead the full post

A supermarket aisle with rising price tags but emptying baskets, illustrating the volume reckoning in consumer goods

Revenue Growth Management

The Volume Reckoning: Why the Old CPG Growth Formula Has Stalled, and What It Will Take to Restart the Engine

Prices sit 20%+ above 2020, but volumes are flat or falling. Why the old CPG playbook can't restart growth — and the three moves, plus AI-led RGM, that can.

1 June 202611 min readRead the full post

Brand & Category Strategy

The David vs. Goliath Shift: Why Small Brands are Winning the CPG War, and What the Giants Need to Do About It

Local brands now make up 66% of the average shopper basket. Here's why scale has become a liability for global CPG players, and how Revenue Growth Management offers a credible way back.

22 May 202610 min readRead the full post

A woman in a supermarket aisle comparing prices between a premium and a value laundry detergent

Revenue Growth Management

The Great Disconnect: Why the Pandemic Pricing Model Broke — and How RGM Can Fix It

The pandemic-era pricing playbook is eroding loyalty and hollowing out the price ladder. Here's why headline price cuts won't fix it — and the five RGM levers that will.

14 May 20269 min readRead the full post

A woman shopping in a grocery store aisle with green circles overlaid

Consumer Goods Outlook

Navigating the Storm: Why 2026's Cost Crisis Demands a New Operating Model for UK&I Consumer Goods

Volatility is now structural. Here's what UK&I consumer goods leaders are doing differently, and why Revenue Growth Management has quietly become the most important capability on the commercial agenda.

5 May 20268 min readRead the full post

Consumer goods leadership team debating competing plan numbers around a boardroom table

Integrated Business Planning

IBP Isn't The Goal. One Number Is. – Planning for Success in 2026

Most IBP implementations feel like a reporting trap rather than a growth engine. Here's why — and what a pragmatic, decision-led operating model actually looks like for consumer goods leaders.

15th April 20265 min readRead the full post

Webinars & White Papers

Join our upcoming sessions, catch up on past webinars, or download our latest white papers.

📉Recording

The Volume is Gone. Now What?

A live virtual session for Consumer Goods leaders navigating the new reality of flat or declining volumes. Join us to explore practical strategies for restoring growth, sharpening commercial decisions, and getting your teams aligned on one plan.

Tuesday, 23rd June 20264:00 PM – 5:00 PM BST

Chase RCG

View Details

📊Recording

IBP Isn't The Goal. One Number Is. – Planning for Success in 2026

A fireside chat on ending the 'misalignment problem' in Consumer Goods. Jason Murphy (ChaseBD), Justin Stafford (CEO, Blueshift) and Mark Jagger discussed why achieving One Number across the business is the only goal that actually moves the needle.

15th April 202645 Minutes

Jason Murphy · Justin Stafford · Mark Jagger

View Details

News

Latest news, announcements and press releases from Chase.

Press ReleasePartnership

FieldAssist and Chase Retail & Consumer Goods Forge Strategic Alliance to Propel AI-Native RTM Across European Enterprises

The alliance between FieldAssist and Chase Retail & Consumer Goods provides UK and European CPG brands with a faster path to autonomous frontline decision-making.

July 2026Read the full article

Press ReleasePartnership

Bringing data-led RGM strategies and shopper insights to UK&I Consumer Goods Brands

RGM-EX names Chase RCG as its UK & Ireland partner, introducing the Revenue-OS platform to consumer goods brands across the region.

May 2026Read the full article

Press ReleasePartnership

Blueshift Expands into UK & Ireland with Strategic Partnership

Chase RCG appointed as exclusive partner to deliver Blueshift's AI-powered Integrated Business Planning solution to British & Irish Consumer Goods brands.

February 2026Read the full article

Company News

Chase RCG Unveils New Brand Identity and Website

We've refreshed our logo and launched a completely redesigned website — reflecting our evolution and commitment to delivering a modern, professional experience.

February 2026Read the full article

Partnership

Chase RCG Partners with Neurolabs

We're bringing ZIA's synthetic image recognition technology to the UK market — helping brands gain real-time shelf visibility and actionable retail insights.

September 2025Read the full article

Company News

Chase RCG Expands to Staffordshire Technology Park

We've expanded our operations with a new office at Communications House, Staffordshire Technology Park — positioning us at the heart of innovation.

August 2025Read the full article

Partnership

Chase RCG Partners with ReachLX

We're bringing world-class leadership development solutions to the UK Consumer Goods sector through our partnership with ReachLX.

August 2025Read the full article

Partnership

Chase RCG Partners with Tribble

We're bringing AI-powered sales intelligence to the UK Consumer Goods market — helping brands unify signals and automate go-to-market actions.

May 2025Read the full article

For media enquiries, please get in touch with our team.